You may also notice that with this improved version of the meta title tag we've added the city and state where the event takes place, as well as the event's primary category type.
The Technical Stuff
What is a meta title tag anyway?
A title tag <title> is an HTML element that specifies the title of a web page. Title tags are displayed on search engine results pages (SERPs) as the clickable headline for a given result, and are important for usability, SEO, and social sharing. The title tag of a web page is meant to be an accurate and concise description of a page's content.
Why is it important?
Meta title tags are a major factor in helping search engines understand what your page is about, and they are the first impression many people have of your page. Title tags are used in three key places: (1) search engine results pages (SERPs), (2) web browsers, and (3) social networks.
Where do I find this on my site?
If you're interested in seeing what the contents of the <title> tag are on a specific web page you can right click on the page in your browser and select "view page source". You'll see a lot of 'code', but if you use your browser 'Find' (CTRL+F) function you should be able to find it by entering the <title> tag. It usually can be found within the first 10-20 rows of the source code view.