The new column tells you the last time a user, associated with any given event, last posted an event. This is different from the date the event was posted. This information is directly tied to the user's activity level. Why is this important? Well if you're like our rockstar friends at NowPlayingUtah with over 6000 users, this information will help you make decisions about who are your active users and who may need some outreach to get re-engage. If you're trying to clean house a bit, it would also give admins the information they need to potentially purge inactive user accounts.
All sites on the network have a minimum of two years of activity logged, as long as your site has been active for two years or more. This information can be exported in a spreadsheet format.
This new data mining feature is thanks to OrlandoatPlay.com, who felt this information was so critical they helped us develop the pathway to display this information. It is live on your admin dashboard right now, so go check it out!