The SEO Image Alt Tag Function is an important update, even though it won't change anything visible on the front end of your site. What looks like a small change to one line of code on any given page, translates into all the images on your site being recognized and properly displayed in google images. That can be a big driver of traffic to your site.
Here's an example of what all the fuss is about:
alt="Whose Live Anyway? presented by Pikes Peak Center for the Performing Arts at Pikes Peak Center for the Performing Arts, Colorado Springs CO
The location text you see at the end raises the likelihood of search results displaying your site for those in your area looking for content that matches your image Alt Tag text.
Most importantly, this text makes your site more accessible for those that use the popular screen reader JAWS. It means that those who are blind or low-vision, will now hear the above text in color, instead of just 'image' when they visit your site.
Previously, this was a task site administrators had to for each individual image, but now it is automatic on the event calendar module. In the coming weeks, we will be expanding the Alt Tag generation function to all other modules.
Questions? Email us at firstname.lastname@example.org